University of Central Florida (UCF) HFT1000 Introduction to the Hospitality and Tourism Industry Practice Exam

The room occupancy percentage is a key metric derived from the daily report of a hotel's performance. This percentage indicates the ratio of rooms sold to the total number of available rooms within a specific time frame, typically calculated daily. Tracking this metric helps hotel management assess demand and operational efficiency, allowing them to make informed business decisions regarding pricing, marketing strategies, and staffing requirements.

By analyzing the daily report, hotel management can gauge how well they are filling their rooms and identify trends over time, which is critical for understanding the overall health of the business. This data is essential for forecasting future occupancy rates and revenue potential, making it a cornerstone of performance metrics in the hospitality industry.