What is a characteristic of mass-market cruise lines?

Mass-market cruise lines are characterized by offering a wide variety of activities to appeal to a diverse group of travelers. These cruise lines cater to families, couples, friends, and solo travelers, creating an inclusive environment where passengers of all ages can enjoy numerous entertainment options. This variety can include onboard activities such as pools, shows, workshops, and excursions at port destinations.

In contrast to offerings that focus on luxury amenities or high costs, mass-market cruise lines are designed to be accessible and affordable for a larger segment of the population. They also typically accommodate both adult and family travelers rather than being tailored exclusively to adult passengers. The emphasis on diverse activities and entertainment options makes mass-market cruises particularly attractive to those seeking a lively and engaging vacation experience.