What is an increasing trend in the vacation ownership industry?

The vacation ownership industry has been experiencing notable growth, with a consistent increase in demand for vacation properties. This trend is reflected in the annual growth rate of approximately 15%. This growth can be attributed to various factors, including a rise in consumer interest in travel experiences, the expansion of vacation rental options, and the appeal of time-share arrangements as an investment in leisure. As consumers seek more personalized travel experiences, the vacation ownership model has become attractive, allowing people to secure a vacation spot without the full cost of ownership and upkeep.

The other options indicate trends that are either declining or less relevant to current market dynamics. For instance, decreasing popularity does not align with the robust growth the sector is experiencing, nor does offering single ownership properties, which generally represents a diverging trend from the shared ownership model that defines vacation ownership. Also, while investment in corporate travels might be relevant to broader travel industries, it does not specifically highlight the trends unique to the vacation ownership segment. Therefore, the accurate reflection of the ongoing trend in this industry is the significant annual growth rate.